Table of Contents
Introduction
Recently, mobile payments have become the order of the day in the market due to their convenience and security. Some of them have already embraced it, but some of the seniors may not be so willing or may not know how to go about it. The good news? With the help of some tips, it is easy to get seniors to use mobile payments without a second thought. This article will help you learn 6 tips for teaching your seniors about mobile payments.
1. Begin with the Essentials
When explaining mobile payments to seniors, it is advisable to begin with the basics. In simple terms, explain what mobile payments are and how they work. Avoid using complicated terms to make the information easily understandable. Make sure to mention the benefits of not carrying cash or cards and the use of strong encryption to protect the customer’s data.
Show them how to create a mobile payment account in their phone or tablet, step by step. It is advisable to slow down a bit and try to explain some of the features and preferences, and also to encourage the participants to feel free to ask any questions they may have.
2. Select Simple Apps to Use
Not all the mobile payment applications are the same. Some will be better for seniors than others, so it is always advisable to check. There are many recommendations on simple designs, easy navigation, and large buttons. It also helps to have an app with customer support or help pages that have videos or tutorials for seniors.
For example, Apple Pay is a good example of a simple application. It has a simple design and is compatible with a large number of devices. Also, Apple provides a lot of help including instructions and videos that are targeted toward seniors.
Some of the fears that seniors have to do with security when making a mobile payment. These fears can be put to rest by showing how the apps are actually secure. Discuss the encryption that is used to protect the data and other security features like the biometric authentication factor (fingerprints or face ID) and two-factor authentication.
You can also share some statistics and case studies to share the success story of mobile payments, for instance, how the rate of fraud in mobile money transactions is lower than that of the card transactions according to a study by Juniper Research. This information can help to reduce any anxiety that seniors may have.
4. Practical Application
One of the most effective ways for seniors to gain confidence when it comes to mobile payments is to actually use them. Let them make sample purchases with their mobile payment application and see how it works. Provide them with a platform on which they can feel safe to ask questions and get assistance.
Start with the smaller amounts of course, such as a cup of tea or a piece of biscuit. This way, they can learn the process without getting too confused. Then you can gradually move on to more sophisticated scenarios as they gain experience.
5. Support Continues
It is not a secret that the process of adapting to new technologies could be quite challenging for seniors who may not be familiar with smartphones or tablets. Therefore, it is important to support them. Provide contact details for customer care or a separate hot line for customers to contact in case of a problem.
You should also consider arranging workshops or group lessons in which seniors can exchange their experiences and share their knowledge with other students. This feeling of being surrounded by other people can help decrease the fear of the unknown and make the process more enjoyable.
